Alex Hormozi Answers Your Questions
In a Nutshell
Alex Hormozi fields business questions, emphasizing **CLOSER sales framework** (Clarify, Label, Overview, Sell vacation, Explain fit, Reinforce) to close deals like restructuring swimming lessons from $100/month to $600 upfront packages with guarantees, boosting profitability on $12 leads. Key fixes include industry research via EBITDA multiples, seasonality as a planning feature for catering, content audits for high-ticket leads in health clinics, outcomes-based pricing for data consulting (30% of savings), annual-only upsells for sticker memberships, per-sq-ft pricing ladders for luxury design, AI-systematized delivery for financial agencies, and one-business focus for talent agencies/gyms. Universal advice: identify constraints, perfect the model in one location before scaling, use save-worthy shorts for Meta/YouTube ads, commit by eliminating alternatives, and reframe grind via stonecutter mindset for sales mastery.
These notes were generated by AI and may contain inaccuracies.
Close all other doors in the sales process. If past attempts haven't worked, ask: if you're not going to do this, what would you do? Example: 'I would do it at home.' Do you have access to a pool? No. When would you do it? Do you have time to take them three times a week? No. 'Is it safe to say there's no reasonable alternative for you right now?' Yes. 'Honestly, you're the perfect fit for what we have. Can I tell you a little bit about it?'
Position as authority: no one's walked you through teaching a kid to swim. Three things to teach skills: every kid needs to float, get to the wall, learn to call for help.
- Right environment: home is distracting; public pool has big kids doing cannonballs.
- Right expertise: lifeguards off duty aren't experts. Analogy: high school kid drawing vs. master artist—master teaches better and faster.
- Right process: repeatable system from never been around pool to stress-free parent.
'Does that make sense? When did you want Timmy to come in?' 'Summer.' 'You want them ready by summer, so start now.' Anchor urgency: best time was last month, you're late; should have started in December, start tomorrow. 'What's the first day this week you can bring them in?' 'Whatever.' 'Great. What card do you want to use?' They say Visa/Mastercard. 'Don't read the card number. I'll send a link, stay on phone. Did you get it? Click link. You wanted four little time? Great. One o'clock. I see it on my end, times go quick with huge students scheduling. Can't wait to meet you. Send reminders, bring floaties.'
It's a sales issue: close on the phone, take through CLOSER every step.
- Clarify why here.
- Label the problem.
- Overview.
- Sell the vacation (close other doors: what else have you done? Why not? Can't wait, can't do on own, cousin no).
- Explain why perfect fit: need it now, expertise, process. Three things everyone needs (environment, expertise, process)—can't fail.
- Reinforce/reassure.
Lead cost $12, average price $100/month month-to-month + $40 registration fee. How long to get kid proficient? Few weeks, 30 min lessons once a week. Say 12 sessions. 90% kids totally good in 12 sessions? Yes. Charge $600 for 12 sessions to ensure no drowning worry. Guarantee: attend all, kid has issues? Keep working until floats.
Front-end offer: $600 for 12 sessions.
Halfway through: 'Sarah's amazing—she cries for help, floats, gets to wall. Big difference between not dying and being good. Phase one of six-phase water mastery process. Take from afraid of water to phase six: play at parties, ocean. 30-50 hours (60-100 sessions). Credit $500-600 towards $2,500 back-end offer. If can't do whole, phase two.
Changes: use closer framework. Referrals don't count as selling. With $12 leads at $600, 15-20 closes = $12k on $1,400 ad spend (upfront, plus back-end).
Upsell: branded swim cap, shorts like karate gi/belts, kickboxing gloves. One-time buy to offset acquisition.
Take more phone sales, send link, confirm buy. CLOSER details: label need or kid drowns; anchor time (should have started two months ago, now late); close doors (can't do own/sister); perfect fit (three things, guarantee float by 12th or keep working if show up)—means pay, don't think again, kid floats if show up.
Research industry: Google EBITDA multiples.
Matthew sells premium catering to private clients for milestone events in Sydney. $2.8M revenue, 40% net profit. Goal: $8M in two years. Constraint: seasonal—65% annual revenue in six months (September-February busy). Risk: say no to summer demand or overstaffed in winter.
Seasonality is feature, not bug (like lawn care, snow plowing, swimming pools, smoothies vs. Italian ice). Catering year-round: birthdays, engagements, weddings. Corporate rush in summer (end-of-year parties) exceeds capacity; winter target corporate (better LTV, lower spend per event, lower gross profit). Still profitable off-season with strong margins.
Acquisition: 50% organic SEO, 40% Google ads, 20% referral, some Meta for brand.
PPC constraint: search volume/lead quality drops winter. LTV:CAC 12:1, can spend more.
Idea: corporate delivery/prepackaged under 'Catered by Matt' for year-round (inverted seasonality)—but avoid new business distraction.
Advice: Volatility vs. risk—predictable volatility (e.g., Harry & David 100% profit December, lose rest; insurance loses every 8th year on hurricanes). Predictable = plan. Nothing stops doubling: spend more, hire more, efficient. Do more of what's working: double PPC, crack Meta ads to hit goal. Focus per theory of constraints—say no to distractions. Competitors distracted by shiny objects while you crush.
Callers bought mega bundle books, in closed community (million-dollar+ owners) on school.com/acq, opens March 1st.
Dr. An, medical doctor specializing in sexual health. $3.8M, goal $10M+. No traffic problem (YouTube), acquisition problem. Funnel: application qualifies/disqualifies, then calendar to sales. Too many unqualified before; now too many disqualified, downsell to supplements/online coaching (less money than $15k-20k in-office treatment).
Added friction (not insurance-covered, price—no moves forward = disqualify). Didn't book calendar.
Analysis: Added friction increased quality/percentage qualified (better close rate), decreased absolute volume—mission accomplished. Drive more front-end traffic.
Options:
- Content cater better to high-ticket avatar.
How to know/find avatar?
Email all existing customers with a prize or giveaway to ask what piece of content they came in on or what type of content. Use four or five buckets of content. On sales calls, ask what type of video or content got them there. In person at workshops, ask preferences like "brutally honest mindset videos" vs. "cash guys business breakdowns." Business breakdown videos get higher engagement from high-revenue audiences ($4M/year average) despite lower views than general mindset content.
Number one: email the list to figure out what content translates to quality leads, not quantity.
For a YouTube following of 150,000, audit page for compliance and relaunch YouTube retargeting ads to viewers (low-hanging fruit to nudge down funnel). Real unlock is paid ads on Meta or YouTube or both; Meta easier to crack despite YouTube audience since they overlap on Instagram/Facebook. Previous Meta ads had unqualified applicants due to no friction in sales process—now fixed, so rerun with better converting funnel.
Increase traffic quality with right content type and quantity by advertising on Meta/YouTube. Use save-worthy shorts (lists, processes, steps that teach) over share-worthy; highest purchase intent. On Instagram (repurposed long-form), find reels with highest saves-to-likes percentage over last year; run top 10% as Meta ads directing to fixed funnel. Run nationally since clients fly in from everywhere.
Data consulting company at $500K revenue, goal $1.2M. Leads issue: 99% referral, now adding LinkedIn content, LinkedIn ads, cold email. Selling data services hard—no one wakes up needing data, everyone wants AI. Target mid-tier (~500 people) but mostly enterprise (hard due to overhead).
Services reduce cloud costs ($10K-$200K savings). Currently charge hourly.
Advice: Make LinkedIn content about ROI/benefits of data (vacation, not flight)—demonstrate results of services, not data itself. Avoid targeting tech people without buying power; focus higher-level ROI.
CTAs: Give away five 1-on-1 calls free (asterisk: only for qualified companies meeting criteria). Frame upfront: after five calls, explain working together; provide value meantime. On calls, describe outcomes, not how-to (reset beliefs, excite without technical details).
Calculator close: After five calls, assess losses/efficiencies (e.g., $200K savings). Charge 30% of savings ($60K), not hourly—outcomes-based billing to triple/quadruple income.
Teaches crafters (mostly women 45+) to make stickers for self/family/sale. $1M+ last year, all low-ticket. Main continuity: $27/month or $270/year membership. Goal: $3M/year. Constraint: 30-day cash—ads funnel collects $60 first 30 days per new member, costs $90 to acquire (Meta ads). Churn 93% (true LTV ~$385, but ads cohort unclear). Break-even >2 months, likely 6 months.
Funnel to 3-5 day paid events ($10 entry), sell $27/month or $270/year (10% take annual). Annual = same offer +16% discount, no exclusive bonuses.
Fix in two steps:
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At five-day event, sell annual upfront only ($300-$600 impulse window for consumers; add 1-2 annual-exclusive bonuses). No monthly during event.
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Post-event scoop-up campaign: retarget ad viewers to $27/month page (remove bonuses). Do two cart closes: first annual with bonuses, second monthly with fewer/no bonuses (e.g., keep 1 of 3).
If asked for monthly: Make it less convenient (no bonuses pitched). Add physical product premium (e.g., printer + paper kit) to next launch—boosts conversions, justifies $1K price (gives excuse to spouse: tangible item for generating money).
Interior design/wellness advisory for ultra-high-net-worth families/family offices. $1.6M revenue, goal $10M next year, $250M in 10 years. Building ladder, wants to fill before scaling.
Three tiers:
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Tier 1: $80/sq ft for renovating/building new home. Includes construction selections, drawings, furniture layout/selections, dozen wellness layers, builder/architect collaboration. Converts home to wellness sanctuary (no need for retreats).
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Tier 2: 7-10 year commitment across real estate portfolio, $100/sq ft. Tier 1 + strategy/sequencing plan, locked rates, property review for alignment.
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Tier 3: Tiers 1-2 + whole ecosystem (yacht, plane, offices). Curated annual experiences (e.g., Italy slab pick, Vienna artist meet), priority placement, 15-year roadmap, annual council reviews for life events (baby, injury) presented to board. $100/sq ft.
Tier one pricing is $100 per square foot with a $200k annual stewardship retainer. Tier two and three are new; tier one has been done for 20 years. Alex questions the ladder approach because offerings are undifferentiated—upsells like yachts would stay at tier one pricing without 5x jumps. Long 10-15 year commitments feel heavy; rich clients prioritize flexibility, options, speed, and ease. Goal is multi-generational relationships handling all properties globally.
Make annual retainer diminimus (rounding error, e.g., $500/year like home services maintenance positioned as insurance for annual check-ins). This ensures yearly meetings where established vendors get new work pitched. Position as continuity for deeper integration like fractional property advisor partnering with estate managers, avoiding small jobs like bathroom refreshes.
Small jobs lead to big jobs and maintain profitability. Rich people frequently acquire houses, yachts, planes—use off years for relationship maintenance and pipeline probing. Price by asset type (yacht, jet, house) scaling with size, weaving in annual visits (call it strategic advisory or similar: ensure everything works, uncover new opportunities).
Core offer: $80/sq ft (e.g., $800k for 10k sq ft home), but $100/sq ft is simpler math. Per sq ft means nothing to clients—they do the math anyway. Win on professionalism, finishes, aesthetics via referrals or comparisons. Decommoditize as wellness advisory (unique at this level), opening doors like Rockefeller family office. Set expectations: $20M+ home value minimum for ultra-high-net-worth/family offices. Price bespoke jobs, sell whatever fits, add continuity to stack business yearly.
Business helps financial advisory firms scale via client acquisition (mainly Meta ads). Grew from 20K to 71K in 6 months (avg 45K/month), owner is bottleneck without marketing/sales/delivery systems. Can acquire customers easily but delivery constrains scaling—doubling now risks churn.
Think in workflows, not roles: map all steps for value delivery (communication, account management, asset/creative generation, site work, lead handling). Team of 6 total. Owner builds VSLs, nurture campaigns, strategies; meets clients.
AI-ify asset creation (VSLs, ads, creative, copy)—gets 8/10 quality fast. Build automated flows: new customer triggers VSL/ads/creative/copy integration with Meta/funnel, get agreement/card on file, launch.
Sales process: script for non-experts to close (question-based framework, not founder authority). Update VSL with AI-analyzed sales call themes (recurring buyer problems). Created 'why people buy' doc from pains, doubled acquisition. 9 customers at ~$5K/month. With SMB financial advisors, $5K means nothing—raise bar for quality avatars to avoid churn factory.
No major problems: 3.5x growth, systematizing delivery with AI, next is sales scripting. Hit $1M profit/year run rate soon by solving constraints.
Alex Kumar (music lawyer for 6-7 figure artist deals): Grew from 83K to 487K last year (now 30K MRR run rate). Constraint: qualified leads in <100K serviceable market (artists with live offers needing deal-closing help). Can handle 2-3x leads.
Current: content → Instagram → DM funnel. Solutions: (1) Meta ads, (2) more content (do both—top content becomes ads; algorithms merged, platforms want seamless ads-as-content). Makes 12-15 Instagram/week (2-3/day), 1-2 long YouTube/week, 5 shorts/week (cross-posted).
Cadence adequate; tighten content quality: research hooks/scripting. Front-load big wins (helped artists close $5M+ last year) in every intro: "I'm Alex Kumar, help [type], projects $X-$5M last year, today showing [topic]." Hit with atomic bomb ads from best content. 80% margins, fixed model/pricing before (6x growth). First 4 hours/day: content → ads.
Conferences/awards: Optional (1/month max, business-focused); content gives more distribution. Brand from proof (helping similar people succeed) and associations. At 500K, this scales to 3-4M.
Pick one [business/idea] and start executing it.
I will surpass you one day, Alex. Just watch.
I'm watching, bro.
To get a beard like that: do nothing.
How to build a following: [missed in transcript].
Thoughts on multi-level marketing such as Shopify: Shopify does affiliate marketing, not MLM. Having affiliates who recommend products and get compensated is a great idea. That's how TikTok Shop works.
Can you sell services to become a millionaire? Yes. 80% of businesses in the US are service businesses.
Thoughts on residential remodeling: [briefly noted as tough].
How would you scale a food truck business that I just franchised? [Question posed, interrupted by host room audio].
Just started a hair growth business. Best advice for a great start: having good genetics is a great start. Let people know about it.
How would you start an AI dating app? Too small a question for a long answer.
Adam Jacobs owns Talent Agency Group: accounting for actors and models, photo studio chain doing 3.4 million revenue.
- Photo business: $1M+ revenue, 60% gross profit, 25-30% net margin (~$250K profit).
- Agency: $2.4M revenue, mostly prep workshops (not 20% commission on booked work), ~$250K profit (half the margin of photo).
Problem: Wants higher margins, less stress/challenge. Talent agencies hard to commoditize (can't guarantee outcomes, high churn, aggressive clients if no bookings). Started photo business to monetize rejected leads (5,000 applications/year) via preparation packages.
Pivot challenge: Stopped selling prep via agency, hard to shift fully to photos.
If agency disappeared, life would be easier (hates uncontrollable outcomes, high churn). Photo studio healthier margins but newer (14 months, 2 locations).
Alex's diagnosis: Bottom-feeding in agency (issue is avatar, not model—gigantic agencies exist). Gets leads organically (Instagram, Google SEO).
Key advice: Pick one business and go all in. You're CEO of both, splitting time—only maintaining, not growing. Task switching and business context switching kills progress (e.g., photos/portraits vs. outbound brand deals).
- Modeling agency scales easier (no brick-and-mortar).
- But owner hates it; photo studio could double.
For photo studio growth: Model calls, giveaways (classic). Position as annual subscription for model picture updates (recurring revenue). Challenges: Finding talent per location, ad fatigue (local market, little recurring/seasonal like families—but doing model shoots).
Just pick one, man. Zuckerberg didn't have an Airbnb.
If you had half your time back, would the problems be solvable? Yes.
Commit fully, no switching again. Owner is talented (making millions)—just focus.
Sells personal training to 45+ (80% 45-65). 300K revenue across 3 locations:
- Location 1: 180 members @ €80/month avg (4x 20-min sessions, high-intensity, normal clothes, no sweat; 6 people/hour).
- Location 2: 46 people.
- Location 3: 105 people.
Acquired one for €15K, set up another new. 80% margins at 85% utilization (one location achieves).
Goal: 300 people/location (900 total) for 1M+.
Issues: Not enough leads, cash constrained. Current acquisition: WhatsApp outreach (old members/leads) + AI, 10 new customers/day if selling personally. Past Facebook ads: €200-250/customer.
Offer: €97 + €59 setup (4 weeks free if no results in 4 weeks). Not cash constrained—not charging enough upfront.
Create on-ramp/onboarding: €600 for 6 weeks (then €80/month ongoing).
- Include meal plan, weekly weigh-ins.
- Set body fat goal (not weight loss—clients want to tone/feel good; measure progress).
Addresses fears: accountability (dollars on line), injury (extra onboarding), kickstart (measurable goals).
Pitch at 3 weeks (not end): "You've showed up every time. Roll €600 towards the year to make it a lifestyle. Prepay now?" (Most do. Effectively: Raise to €130/month, credit €50/month off for 12 months = back to €80; €1,000/year prepay + t-shirt).
I've taught 6,000 gym owners how to sell this.
Read Gym Launch Secrets book (Alex wrote it on running gyms).
Additional revenue: €200-300 supplements (3-4 products x 2 months for 6 weeks) in first nutrition consultation—covers acquisition cost.
Static ads outperform video (most suck on camera). Preference: Videos of many customers working out in unison (sit-ups, push-ups, jumping jacks, ab cycles)—attention-grabbing + offer in copy.
21, broke, supporting mom via cold calls, hates it, wants to learn AI/creative to escape.
Advice: Stop saying you hate it. Rice farmers 2,000 years ago provided for families without complaint—honor in it.
Parable of the Stone Cutter:
- First: "Backbreaking, hammering stone all day."
- Second: "Providing for my family." (More upbeat).
- Third: "Building a cathedral that lasts generations."
Same work, different outlook makes it bearable.
Reality: No business is "doing what you love" all day (80-95% mundane: selling, cleaning, marketing, billing, playlists). Alex's story: Left high-paying consulting for passion (gyms)—still mopped floors, etc. Following passion leads to hating the grind.
Even if you did your "love" daily, you'd adapt/stop liking it (currently rare/special, no money pressure).
You wouldn't do it all day every day for free.
Humans work through reinforcement, so no single secret exists that everyone follows. Things change, yet expectations remain static, leading to upset when life doesn't match. To the 21-year-old in poverty: double down on sales to escape, as it's possible. Commit fully—dedicate 8-10 hours daily to sales with nothing else on the calendar. Fall in love with the process and craft, sharpening the skill. Sales mastery is core to life, regardless of AI's future impact.
Use other hours (5:00 a.m.-9:00 a.m., 5:00 p.m.-9:00 p.m., plus weekends) to learn AI. Stop sitting on the sidelines—use sales skills like cold calling to get business. Work is hard and miserable, but reframe it like the third stonecutter: make it meaningful by choice.
Adam sells business training to small business clients: startup, growth, and scaling training via heavy in-person model. Last year: $14.8 million revenue. Goal: scale to $25 million.
Acquisition: 12-15 free live in-person events monthly, ~100 business owners each. Offer: $1,000, filtering to ~250 new clients/month. Clients enter 3-day bootcamp with offers from $5K (startups) to $30K (advanced). Average revenue per bootcamp attendee: $5,000. Consistent, profitable model with 40-50% margins.
Constraints: Acquisition method, specialized pitching skills, geography. 6-8 trained pitchers (Adam no longer on road). Training them takes time; current focus is replication.
Pitch uses ~68 slides for the day. Solution: script pitch word-for-word on slides. Alex's Money Models book launch: 1,700 slides for 90-minute presentation—every word on screen with visuals for non-native speakers. Did $70 million last year with this in-person.
Benefits: Train only delivery (speed, volume, emphasis, gestures). One phrase/sentence max per slide, 1 slide per 6-10 seconds keeps attention. Pair words with visuals for comprehension. No off-scripting reduces variability.
Process:
- Transcribe best pitches.
- Use AI for master transcript with compelling pieces.
- One sentence per slide (words first, then visuals).
Focus here over model changes—good margins mean doubling profit (7M to 14M) by training 6 pitchers on deck in a week. Competing online harder; in-person is electric strength.
Training method:
- Pitchers do deck 25-50 times at home, recording 90-minute sessions with breaks.
- Send best recording for 2x speed feedback.
- Then in-person when ready.
Low net time, low botch risk. If pitch works, speakers interchangeable. People crave in-person connection.
16-year-old: To become richest, don't ask that question.
Community: Opening March 1st on School for $1M+ business owners. Link in chat; VIPs selected for calls. Closed for 6 months post-launch, low-cost relative to value.
Sean Christopher: Businesses exist everywhere, even communist countries. LLC cheap; reject premise of impossibility.
Mental Sharpness/Articulation: Practice. Upcoming video shows Alex's early chopped fitness content vs. now—give mouth reps.
AI Cold Callers: Exist, vary in quality, will surpass most humans over time.
2026 to Get Rich: See 7 videos titled similarly with different content.
Leila joins. 29-year-old at $56K/month enterprise (500M close): Start AI lead gen company? Alex jokes on secrets, hair routine (no shampoo, natural musk).
Running ads for businesses: Not too competitive.
Too Niche: If no buyers exist.
New Clothing Brand: Test to $10K/month, works with AI automation clients.
Leila's School workshop on people is wild.
Owner-Op vs. Subcontractors (Remodeling/Zack Fine): Trade-offs. Subcontractors: less control, flakiness, loyalty issues. Owner-op: more control, responsibility, oversight, compliance, but loyalty/stability. Depends on goals (e.g., scale gyms owner-op vs. franchise; quick sale vs. niche best).
Problem: Marketing, competition, price focus. Beat nationally by dominating one market with superior service (e.g., Avis "we try harder"). Top players have poor service. Lean into human touch, less scalable but winning locally. Commoditized (Prius vs. Prius), so focus availability, traffic, conversion, upsells (per Money Models book). Win one market at a time; not easy.
Best Social Media Channels: YouTube #1, Instagram #2 for all. School data: Instagram more traffic, YouTube 3-4x better conversion. TikTok monetizes well via IG DM CTA bio hack. Podcast/email: mid-funnel, hard discovery (repurpose YouTube). Bet on YouTube/Instagram.
Bumble dating app. Alex's profile: owns 4 gyms, working out, whiskey, cheap bourbon/expensive steak. College spring break water pic (was bigger). First date: fro-yo; Alex wrote off due to her back tattoo (got at 18 drunk/high), was neutral/rude to end date. Warmed up after eating; sprinkles helped.
Relationship Tips (Busy Building Business): Ironic to exclude from "best life"—built lives together. Less time in relationship, but not convenient regardless. Damned if you do/don't; tough out there.
Society pushes maximizing options for freedom and independence, but the goal is having options to make a selection, then deciding. Maximizing living options means no home anywhere—wanting mountains, valleys, desert, snow—but no location offers all unless in Dubai Mall. Commitment means eliminating alternatives to reap rewards. You cannot have a lifelong partner and ultimate optionality; if optionality matters more, no lifelong partner. Neither choice is wrong; know the trade. Pursuing anything worthwhile is inconvenient—is it worth it?
Definitive yes for pineapple on pizza, preferably with jalapeños. Ranch pairs well with pizza; pineapple and ranch preferred over jalapeño due to spiciness.
Two-year super fan at 19 consumed all content, made thousands of cold calls pushing seven figures. Way to personal relationship: apply for role at Acquisition.com (ACQ) to spend five years learning and leading. Team has 18 exits; many founded businesses, sold them, then joined.
Husband and wife run in-home therapy company at 40k/month across five or six cities with staff per location. Focus on increasing revenue and profit per location first—40k total is thin (less than 6-8k per location). Nail the model before scaling: optimize first product, second product, third product; map and optimize entire customer journey per location before expanding. Scaling adds complexity; hard to add after hiring and training on old model. For franchises and brick-and-mortar, perfect model in one (or few) locations for max revenue/profit per customer, then scale. One location is rowboat—easy to steer and pivot. Multiple locations is Titanic—slow, hard to steer, might still hit iceberg. Stay lean as rowboat while building model; extract more revenue/profit per location first.
If 18: do lots of things, find what you're good at, do more of it than others—unreasonably more—so much it's unreasonable to fail.
Underrated skill: asking good questions with specificity. Provide detail: current revenue, business, sell this to these people, problem, desired goal. Structure: current, desired, blockage. Short questions get long answers—not ideal. Detailed questions yield better answers.
Hiring for liquidation resale business 100 miles away, occasional visits: set up systems.
System: prompt triggers behavior/action, does not rely on memory (not people remembering, checklists in heads, or undocumented knowledge). Two routes: automation prompts or person prompts.
Need general manager on-site to observe, watch staff, build systems. Presence of leader matters to demonstrate what good looks like. If not there consistently, someone must be to set the bar. Then design systems: automation, reminders, checklists to prompt good behavior. Difficult without consistent eyes on ground when far away.
Recently diagnosed with ADHD explaining inaction. Meds or willpower?
Reframe: ADHD as superpower, not handicap—harder to abandon tasks, hyperfocus for extended periods, but everything else disappears.
Not a doctor—medicate or not is personal. Shit needs to get done; environment often has more interesting distractions.
Productivity method for easily distracted: remove all stimulus. Extreme example: locked in all-white room with single black dot—dot gets all attention. Focus through subtraction, not addition. No productivity hack works except removing distractions. Fully focused person does nothing but work; ensure nothing else to do.
Largest lift: remove non-intended activities. Meds won't change much—many on Adderall still get nothing done. Better: exercise, limit stimuli/disruptions in work environment, confront work.
Tasks take less time than thought once started; delay starting exceeds total task time. Classic: 20 hours to proficiency in any skill, but delay first 20 hours by a decade waiting for perfect environment.
Love and appreciate audience. Drop fire emoji in comments for approval. Liked Leila cameos? Maybe more together—'juntos' (together). Join calls waitlist; starts March 1st. Appreciate all; rock and roll.
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