We get 34.2M Views a Month. Here's how (just copy me)

Live Stream Setup and Introduction00:01

We're doing something new: committing fully to more live streaming to make content with viewers and show behind-the-scenes.

Agenda for the Day01:01

Plan: Talk about content strategy, then take live Q&As like Hormozi hotline.

YouTube-Style Intro Demo01:32

Posted 35,000 pieces of content this year. Did a 100 million book launch for $100 Million Money Models in 72 hours—105.6 million in sales exactly. Most people struggle with not making enough content and content not attracting desired customers.

Promise: Show SPCL framework (like "special") to build influence rather than just views.

SPCL is a four-part framework for content and brand building. Speaker is not naturally artistic or creative but works hard—model this with work ethic.

SPCL Framework Overview03:01

Status, Power, Credibility, Likeness.

Status (S)

Status: Controlling reinforcers (scarce resources people want) in a given environment.

Example: Busy bar bartender controls drinks (scarce resource), has status inside bar but loses it outside.

Inherited money gives status because you control something others want.

Better: Kid with money who also gave 10 crypto picks that all popped—more influence for future requests.

All four elements work independently but stack for maximum influence ("super saiyan").

Power (P)

Power from say-do correspondence: Say something, they do it, good thing happens—increases compliance with future requests.

Example: Guy gives 10 stock picks, they go up—now has power (plus status from money), more influential than trust fund kid.