The New Siri is... Google (Explained)
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The big Siri update is coming in 2026, powered by Google. This was a rumor for a while. Apple has been spinning their wheels, and Siri continued to underperform. Nine months ago, a video analyzed Apple's AI crisis in depth (linked below). Apple and Google confirmed Apple will partner with Google because Apple hasn't figured out AI.
After careful evaluation, we've determined that Google's technology provides the most capable foundation for Apple foundation models, and we're excited about the innovative new experiences it will unlock for our users.
Apple's statement is vanilla but interesting. Questions remain, with answers likely at Apple's WWDC in June, when they'll formally announce the revamped Siri.
This is big news for a $4 trillion tech company assumed to be on the bleeding edge. It signals Apple is losing the AI race. Apple doesn't blame them—Siri has been bad, and it took longer than expected to deliver features from ads they had to delete. Partnering makes sense.
Google has paid Apple billions to be the default search engine in Safari. Apple doesn't make a search engine but partners for the best one available for users (despite antitrust issues). Similarly, Siri is bad, so Apple partners with Google, likely paying them (terms unknown), to use Google's models as a foundation.
News because Apple chose Google over competitors like ChatGPT or OpenAI. Apple recently partnered with OpenAI—Siri kicks out to ChatGPT for complex requests needing world knowledge or multi-step processes. If Google's foundation models beef up Siri, it won't need ChatGPT anymore. The OpenAI partnership's future is unknown.
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